Episode Details

Scott Fleischer is the Director of Digital Sales at Monumental Sports & Entertainment, where he focuses on growing digital media and creating new revenue opportunities across one of the most diverse portfolios in professional sports.

Monumental sits at the center of the Washington, D.C. sports ecosystem, with properties including the Washington Capitals, Washington Wizards, Washington Mystics, Capital City Go-Go, Capital One Arena, Monumental Sports Network, and its direct-to-consumer streaming platform, Monumental+.

Scott joined the Sports Business Leaders Podcast to discuss how the shift from traditional television to streaming is changing the business of sports.

The conversation covers Monumental’s unique local media strategy, the growth and monetization of Monumental+, how first-party fan data is creating new opportunities for teams and advertisers, the future of interactive advertising, and why streaming television is still only beginning to reach its full potential.

Scott also shares what Monumental looks for when evaluating new technology partners and where he sees opportunities for companies looking to work with professional sports organizations.

A great conversation on the intersection of sports, media, technology, fan engagement, and revenue.