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How Flipped by Abby Bought Her First Home by Making Furniture Flipping Content

Season 7 Episode 6 Published 3 hours ago
Description

Abby Askew hit a massive milestone last year when she bought her first home as a direct result of building her furniture flipping business and content brand, @FlippedByAbby. Now she's been taking viewers along the renovation journey, filling it with vintage treasures and DIY projects. This is Abby's story of how she started with curb alerts and Facebook Marketplace flips as a side hustle, scaled it into millions of followers across platforms, and turned the transformation documentation into income. She believes in spilling the tea, sharing the actual numbers, the strategies, the profit margins, because transparency doesn't threaten your success; it builds community. In this conversation, she walks us through how she actually monetized it, what quality furniture really looks like (solid wood vs. the stuff that won't resell), the brutal reality of comments from strangers, and why she deleted social media off her personal phone to protect her peace. 


Abby Askew is a social media influencer and content creator with a BFA in Furniture Design from Savannah College of Art and Design. Based in Orange Park, Florida, she built Flipped by Abby into a thriving content and business brand across Instagram, TikTok, YouTube, and Facebook. She created online courses to help followers learn how to flip furniture for profit and maintains a blog with DIY project guidance.


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In this episode, we discuss:

  • How Abby turned furniture flipping from a side hustle into full-time income and eventually homeownership
  • The business side of things like sourcing, pricing, and selling, etc
  • How to spot quality furniture (solid wood, dovetail joints) vs. the stuff that won't move
  • Why her content shifted from "making money off flips" to "documenting the transformation itself"
  • Harsh internet comments, unsolicited ADHD diagnoses, and why she deleted social media off her personal phone
  • The truth about the 17 to 1 rule, from an actual psychologist 
  • Filling her first home with intention, one small project at a time (and loving what you've made)
  • Why she "spills the tea" about money and numbers, and why transparency on income doesn't threaten her success
  • House hunting for the ultimate fixer-upper in Florida (Where the Crawdads Sing energy)

Welcome to Brush & Banter—the podcast where creativity meets real-life hustle. Brought to you by Zibra, we go beyond perfect brushstrokes to explore the messy, magical, and meaningful side of being an artist. We’re here to bring you conversations with working artists, practical tips to grow your creative business, and a built-in painting companion for your next project. 

Brush & Banter is co-hosted by Brie Hansen, President of Zibra; Annie Bolding, Founder of It’s a Disco Day Designs; and Lauren Cooper, Founder of Rosemont Lane Design Studio.

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