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EasyJet
Season 1
Episode 39
Published 3 weeks, 2 days ago
Description
Imagine a sky choked by giants, where air travel was a luxury, a distant dream for many. In the early 1990s, the European airways hummed with the slow, expensive rhythm of an old world. But beneath the surface, tectonic plates were shifting, and a new breed of visionary was about to shatter the status quo, promising to democratize the very heavens.Step back to a Europe where the skies belonged to a privileged few. Massive national flag carriers like British Airways, Air France, and Lufthansa, often state-owned and deeply subsidized, carved up the continent with intricate hub-and-spoke networks. Their gleaming jets, symbols of prestige, delivered a full-service luxury: hot meals, complimentary baggage, business class opulence, all contributing to hefty ticket prices. The air itself felt heavy with the weight of tradition and regulation, making even short hops an exorbitant affair. For the everyday European, the distant roar of a jet engine overhead was a sound of aspiration, not accessibility. This was a realm of high costs, limited choices, and a pervasive sense that flying was simply not for everyone, a luxury far removed from the common purse.Aurelius and Malik take on this case in full — 5 chapters, 35 minutes, one complete story.Learn more at: https://theoriginarchive.com/origin/easyjet
The Origin Archive Dialogues is part of The Archive Network by Jonkai Ventures. In every episode, curators Aurelius and Malik take one company and trace how it came to exist — one following the build, the other pressing on what the official history leaves out.
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