Episode Details

In this episode, Fiona chats with Anna Gowers, founder of Art Matters, about building a new creative chapter after more than 15 years working in brand strategy, why she believes art should be accessible to everyone, and what it takes to finally act on the thing that has been quietly calling you for years.

You'll learn:

• How Anna turned a lifelong love of art into the evolving Art Matters brand
• Why your creative practice doesn’t need to be big or productive to be valuable
• How to start exploring art when you feel like you don’t know enough about it
• What Anna learned from stepping away from her career and intentionally considering what she wanted next
• Why age is irrelevant when it comes to changing direction, and why sometimes you have to start before you feel read

Anna also shares her thoughts on creativity, reinvention, building a business around the life you actually want, and her beautiful philosophy of simply going gently.

Need help with your own business strategy, impact, visibility or personal brand ? Get in touch: hello@mydailybusiness.com 

Connect with Anna Gowers and Art Matters:

• Instagram: @art__matters__
• Newsletter: artmatters.beehiiv.com

Connect with My Daily Business:

• Instagram: @mydailybusiness_
• TikTok: @mydailybusiness
• Email: hello@mydailybusiness.com
• Website: mydailybusiness.com

Resources mentioned:

• AI Monthly Chat Group for Small Business Owners
• My Daily Business courses - mydailybusiness.com/courses

Special thanks to HoneyBook for sponsoring this podcast. HoneyBook helps independent businesses manage everything from enquiries and contracts to invoices and payments, all in one place. Use this link and code FIONA to receive 30% off until the end of September 2026.

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