Episode Details

I break down Etsy email marketing, from building a signup form and first-order discount to creating an automated welcome email that brings shoppers back to your shop. Learn how to set up an Etsy promo code, grow an email list with Allora, and plan value-driven email campaigns that keep subscribers engaged.

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00:00 Why Etsy sellers need email marketing

00:47 Building an email list you own

01:36 The two core email-list components

02:07 Creating an offer people want

02:57 Keeping subscribers engaged with value

03:55 Using a first-order promo code

04:18 Promo code, signup form, and welcome email

04:57 Choosing an email marketing platform

05:44 Setting up a trackable Etsy discount

06:48 Creating an automated welcome campaign

07:45 Writing the discount email

09:29 Keeping the email simple and effective

10:11 Using Allora's opt-in form

10:58 Planning regular email campaigns

13:07 Adding your signup link to Etsy

14:40 Testing and growing your list over time

Watch These Other Amazing AI Automation Videos to Grow & Improve Your Etsy Business👇

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