Episode Details

What if the business you’re trying so hard to build isn’t actually the business you want?

In this episode, I’m joined by online business strategist Mara Riopel for a raw conversation about ambition, motherhood, entrepreneurship, and what happens when you stop following all the “shoulds” and start asking yourself what you actually want.

In this episode, Mara shares the anchors she believes entrepreneurs need to stop constantly pivoting. Because sometimes the problem isn’t that your strategy isn’t working. It’s that you haven’t stayed with anything long enough to find out.

We dive into the deeper layer underneath strategy hopping: self-leadership. 

Mara and I also talk about what it means to be an ambitious mom- the experience of deeply loving your kids AND still deeply wanting something for yourself. Your ambition doesn’t have to disappear because you became a mom. Building something you love can actually be part of what makes you feel more like yourself.

In this episode, we cover:

• How to separate what you actually want from what you think you should want
• Why constantly changing your business strategy may be keeping you stuck
• How to choose a signature offer, ideal client, and strategy you can stay committed to
• Why entrepreneurship requires self-leadership, not just more business strategy
• What to do when your business isn’t growing as quickly as you thought it would
• Why your messaging, niche, offers, and identity are allowed to evolve as you do
• The reality of building a sustainable business versus chasing overnight success
• Why showing up when nobody is watching is part of becoming the entrepreneur you want to be
• How ambitious moms can honor both motherhood and the desire to build something meaningful
• Why the hard parts of entrepreneurship don’t necessarily mean you’re on the wrong path
• 
  

This conversation is for the woman who knows she wants more but is tired of looking outside herself for the “right” way to create it.

Connect with Mara

Grab Mara’s Exit Strategy Masterclass