Episode Details

Jon Herold sits down for a first-time chat with Gabe of Good Brew, and fair warning, Gabe is a talker. What starts as a friendly get-to-know-you (Outer Banks roots, a detour into why so many businesses incorporate in Wyoming) quickly becomes an enthusiastic deep dive into gut health. Gabe's pitch is that Good Brew took the opposite road from the probiotic boom: instead of forcing colonizing microbes through the stomach where most of them die, the idea is to tend the gut like a garden and support the foundation. He walks through spore-forming probiotics, metabolites, and glutathione production, all with the energy of a founder who genuinely believes the research is finally catching up to him. It mixes right into your coffee without changing the taste, which Jon can vouch for. This is health talk, not medical advice, but Gabe's conviction is contagious. The Labor Day deal, a 250th anniversary tumbler, and the Badlands discount code come up near the close.

This Week's Guest:
Gabe Dough from Good Bru
https://GoodBru.com/Badlands
Promo Code: BADLANDS