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Choosing A Niche Can Change Who You Help

Published 4 days, 7 hours ago
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Willie Blake Tuesday, September 1, 2026


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On Ask Win today (Tuesday, September 1, 2026), Best-Selling Author, Win C welcomes Willie Blake. Coach Willie is a dyslexic performance coach, speaker, and podcast host who helps dyslexic and neurodivergent professionals get out of their own head and into motion. Diagnosed with dyslexia himself, Willie spent years thinking he was behind before realizing his brain was built differently, not broken. Through his GPS Method, one on one coaching, and his podcast Light Beyond Limits, he helps people get clear, find their path, and actually start moving. Willie believes the brain everyone told you was the problem might be your greatest advantage. To learn more about Willie visit http://coachwillieblake.com



We talk about what it really takes to build a platform around disability, accessibility and the people who carry the load behind the scenes. Coach Will and I get honest about dyslexia, cerebral palsy, the resource cliff after 18 and why I’m choosing caregivers as my true niche moving forward. 

• Coach Will’s background as a dad, coach, speaker and podcast host 
• Dyslexia challenges and advantages, then leading with it 
• Why community matters for disabled people and families 
• Why I started podcasting after publishing my book 
• The myths and assumptions people place on disability in hospitals and rehab 
• The conversation that sticks with me most and why first episodes matter 
• Titles that feel true, and titles younger us never expected 
• The lack of adult resources after 18 for disability and dyslexia 
• My decision to become a cheerleader for caregivers and parents 
• Caregiver burnout, low pay and why support has to include the supporters 
• Where to find Coach Will and his podcast 

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