Episode Details

The FMCG Marketing Daily — September 06, 2026 In this episode: • Nestlé is committing $383 million to expand infant formula manufacturing in Brazil, signalling a major strategic bet on emerging market growth in one of its most regulated and scrutinised categories. • The private-equity-backed rebrand of FIFCO USA to North American Breweries is a live case study in what happens to challenger beer brand portfolios when financial ownership changes and a new corporate identity must be built from scratch. • Hoka is integrating live Strava community data into digital out-of-home placements, turning real runner behaviour into real-time brand creative — a model that FMCG brands with loyalty or behavioural data should be watching closely. Hosted by Marco & Klara. New episode every weekday. Tags: CPG, brand strategy, retail media, campaign intelligence, consumer goods, advertising, CMO