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You Can't Buy Trust by the Token
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๐๐ง๐ ๐จ๐ ๐ญ๐ก๐ ๐ฆ๐จ๐ฌ๐ญ ๐ฉ๐จ๐ฐ๐๐ซ๐๐ฎ๐ฅ ๐ฆ๐๐ง ๐ข๐ง ๐ญ๐๐๐ก๐ง๐จ๐ฅ๐จ๐ ๐ฒ ๐ฉ๐ฎ๐๐ฅ๐ข๐ฌ๐ก๐๐ ๐ ๐ฌ๐ข๐ฑ ๐ญ๐ก๐จ๐ฎ๐ฌ๐๐ง๐ ๐ฐ๐จ๐ซ๐ ๐๐ฌ๐ฌ๐๐ฒ ๐ฉ๐ซ๐จ๐ฆ๐ข๐ฌ๐ข๐ง๐ ๐๐ ๐ฐ๐ข๐ฅ๐ฅ ๐๐ฆ๐ฉ๐จ๐ฐ๐๐ซ ๐๐ฏ๐๐ซ๐ฒ๐จ๐ง๐, ๐๐๐๐ค๐๐ ๐๐ฒ ๐ ๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐๐จ๐ฅ๐ฅ๐๐ซ๐ฌ. ๐๐ญ ๐ฐ๐๐ง๐ญ ๐จ๐ฏ๐๐ซ ๐๐๐๐ฅ๐ฒ. ๐๐ก๐ ๐ฌ๐๐ฆ๐ ๐๐จ๐ฆ๐ฉ๐๐ง๐ฒ ๐๐ฎ๐ญ ๐๐ข๐ ๐ก๐ญ ๐ญ๐ก๐จ๐ฎ๐ฌ๐๐ง๐ ๐ฃ๐จ๐๐ฌ ๐ญ๐ก๐ข๐ฌ ๐ฒ๐๐๐ซ. ๐ณ
People didn't argue with the message. They didn't trust the messenger. That gap is the whole lesson.
Today on ๐๐ก๐ ๐๐ ๐๐ซ๐๐๐ค๐๐จ๐ฐ๐ง, Quentin and Stark find this week's theme in the backlash: ๐๐จ๐ค๐๐ง๐ฌ. ๐๐ก๐ ๐ง๐๐ฐ ๐๐จ๐ฌ๐ญ ๐จ๐ ๐ข๐ง๐ญ๐๐ฅ๐ฅ๐ข๐ ๐๐ง๐๐.
Intelligence is getting cheap, but trust never was, and it's the one thing you cannot buy by the token.
The numbers underneath:ย
๐ A $๐ ๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง fund for data centre communities, treated not as charity but the price of being allowed to build
๐ The essay's sharpest point: compute is ๐๐ข๐ง๐ข๐ญ๐, so every use has an opportunity cost. Spend intelligence on invention, not just cutting a cost
๐ ๐,๐๐๐ jobs cut this year while preaching AI will grow employment. The message bounced because actions didn't match words
๐ About ๐๐% of people already believe social media harmed society. AI is paying for those sins
Here's why this scales down to you. You can't out spend the giants on compute or marketing. But you can out behave them on trust, because your customers can see you keep your word. That's an edge a small business already owns.
Your move:ย
๐ด Tell customers plainly where AI is now part of what you do, in terms of what they get.ย
๐ด Give them an easy path to a human your team can honour.ย
๐ด Pick one place you use AI to cut a cost, and ask whether it could instead make something worth more.
Cheap intelligence you can buy. Trust you have to earn. ๐๏ธ
Stream on:
โถ๏ธ Youtube: https://www.youtube.com/@SMBAIHUB
โถ๏ธ Amazon Music: https://music.amazon.in/podcasts/b93fd52f-bc53-4ee9-98d7-3b9e10ea0e6f/ai-breakdown
โถ๏ธ Apple Podcast: https://podcasts.apple.com/in/podcast/ai-breakdown/id6799578599
โถ๏ธ Web: smbaimagazine.com
โถ๏ธ Web: smbaipodcast.com
Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation. This is an Independent commentary. Third-party excerpts are credited on screen or in the show notes. Some voices in this program are AI-generated.