Episode Details

TVNZ just made a bold move, investing 15% in Youdooh — a local AI-powered digital advertising platform that turns billboards and mall screens into smart ad spaces. This partnership lets TVNZ extend its reach beyond TV and streaming into the real world, giving brands new ways to connect with audiences wherever they are. CEO Jodi O’Donnell calls it a win for local innovation, while Youdooh’s co-founder Richard Pook sees it as validation of their mission to simplify outdoor digital ads. The timing? Perfect — after reporting a $16.3 million profit despite strategic bets on digital growth, TVNZ is betting big on the future of advertising across New Zealand, Australia, and beyond.

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