Episode Details

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Chris Bumstead has built one of the biggest personal brands in fitness, and it's got nothing to do with lifting more than everyone else. It comes down to how he actually carries himself and how he plays the long game as a business owner.

I've caught up with him over the years, including a sit down in Miami a few years back, and the lesson that stuck with me wasn't about training, it was about how he operates as a person and builds trust before he ever asks for anything. In this video I walk through that lesson and the honest link I made between it and how I run my own business.

#personalbrand #chrisbumstead #cbum

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• Podlink: https://pod.link/1798655360 
• Spotify: https://open.spotify.com/show/5aK7QA0FenAndOQV0TfQwY  
• Apple iTunes: https://podcasts.apple.com/au/podcast/the-zac-perna-podcast/id1798655360