Episode Details
Back to EpisodesHow Steven W. Booth Helps Authors Get Found, Build Trust, and Market Without Feeling “Icky”
Description
On this powerful and inspiring episode of the Authority on Demand Podcast (formerly Authors On Mission Podcast), host Danielle Hutchinson sits down with Steven W. Booth to explore what it really takes for authors to get noticed, build trust, and market their books without feeling pushy or inauthentic.
Steven shares a refreshing perspective on author marketing: you don’t have to be everywhere—you have to be findable. He explains why authors should focus less on impressing audiences and more on becoming discoverable, solving real reader problems, and consistently doing the behind-the-scenes work that creates long-term visibility.
What You’ll Learn:
- Why marketing feels “icky” and how to turn that feeling into a better marketing mindset.
- How the 3-part marketing funnel works and where authors create the human connection.
- Why being findable is more powerful than being impressive.
- How consistent, unglamorous marketing builds lasting results.
- Why understanding your reader’s real needs is essential to effective marketing.
If you’re an author who wants to stop chasing attention, build genuine connections, and make your book easier to discover, this conversation with Steven W. Booth delivers practical insights you can put into action.
Tune in and discover why being found may matter more than being impressive.
Connect with Steven Booth:
Email: steven@geniusbooksinc.com
Website: https://geniusbookpublishing.com/collections/steven-w-booth
Fb: https://www.facebook.com/stevenwbooth/
LinkedIn: https://www.linkedin.com/in/stevenwbooth/
🔗 Book Purchase: The Art of Being Found
https://geniusbookpublishing.com/collections/genius-self-discovery/products/the-art-of-being-found
Dive into the journeys of standout experts exploring how their books and speaking platforms helped them carve out their own Category of One in the Authority On Demand Podcast (formerly Authors On Mission Podcast):
YouTube - https://www.youtube.com/@authorityondemand
Facebook - https://www.facebook.com/authorityondemand/
Instagram - https://www.instagram.com/authority_on_demand/
LinkedIn - https://www.linkedin.com/company/authorityondemandcompany/
Captivate - https://feeds.captivate.fm/authorityondemand/
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