Episode Details

Dr. Alfred Atanda Jr. has spent his career at the intersection of orthopedic surgery, sports medicine, healthcare innovation, and technology.

On this episode of the Sports Business Leaders Podcast, Alfred shares how AI and performance data are changing the way clinicians think about athlete health, including the potential to identify injury risks before an athlete ever enters the doctor’s office.

We also discuss the growing concerns around youth sports specialization, why young athletes need a more holistic approach to health and development, and what founders building sports medicine and healthcare technology need to understand about working with major health systems.

Alfred also shares why trust and relationships are critical to getting new technology adopted in healthcare and the vision behind Latitude, his new platform helping healthcare professionals navigate the career, financial, and personal decisions that extend beyond medicine.