Episode Details
Back to Episodes
Get Found, Trusted & Chosen: Marketing for Real Results | Wes Towers
Description
Wes Towers is the founder of Uplift 360, a digital agency focused on helping builders and trades grow through smarter websites, practical SEO, and results you can actually measure. With over 20 years of real-world experience, he didn’t learn marketing in theory — he built it from the ground up, testing what works, fixing what doesn’t, and turning it into a proven playbook for businesses that need results, not jargon.
His approach is simple: Get found, get trusted, and get chosen.
In this practical conversation, Wes shares:
• What his path into business and marketing looked like in his 20s
• How he landed in website design and fell in love with the technical + creative side
• Why he chose to niche into builders and trades
• How to find the right niche for your own business
• Breaking down “Get Found, Get Trusted, Get Chosen” in practical terms
• Lessons on authenticity, trust, and attracting the right clients
If you’re in your 20s building a business, figuring out marketing, or trying to stand out without the fluff, this episode is packed with clear, no-nonsense advice.
Timestamps below ⬇️
#WesTowers #Uplift360 #Marketing #SEO #ConversationsWithSekani
Connect with Wes
Website:https://uplift360.com.au/
LinkedIn:https://www.linkedin.com/in/westowers/
Instagram:https://www.instagram.com/uplift_360/
If conversations with Sekani sparks something in you, do well to share to someone who you think might need this. Subscribe so you don’t miss new episodes.
If you have a minute leaving a review helps more people discover these everyday unique voices and the insight they carry. Your support means the world.
Want to be a guest on Conversation with Sekani? Send a message to Joy https://www.podmatch.com/member/conversationswithsekani
Chapters
0:00 - Intro & Welcome Wes Towers
1:40 - Path into Business & Marketing in His 20s
8:15 - Learning Website Design on the Job
15:30 - Why Builders and Trades as a Niche
23:10 - How to Find Your Own Niche
31:45 - Get Found: Visibility That Actually Works
40:20 - Get Trusted: Building Authenticity Today
48:50 - Get Chosen: Attracting the Right Clients
57:15 - Final Advice for Practical Marketing Results