Episode Details

Saskatchewan’s liquor prices are about to skyrocket as the provincial government hikes American imports by 50%—a retaliatory move against U.S. tariffs. Retailers are unsure if consumers will bear the full cost, with some stock potentially spared for now. Businesses scramble to balance rising costs and customer loyalty, especially amid already strained wallets. Economists warn U.S. producers may absorb some price hikes to avoid losing market share, while declining alcohol consumption adds pressure. The hospitality sector is also feeling the squeeze, with some venues choosing to shoulder part of the burden to keep patrons spending. This complex web of tariffs, economics, and consumer habits will unfold over the coming months.

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