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Max Cundiff and Doug Ebaugh with Chevon
Published 2 weeks, 2 days ago
Description
Industrial Talk is talking to Max Cundiff and Doug Ebaugh at Chevron about "Lubrication and maintaining asset reliability".
Outline
Introduction and Overview of Industrial Talk Podcast
- Scott Mackenzie introduces himself and the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.
- Scott highlights the importance of safety in industrial operations and mentions Iris, a company that provides technologies for safe inspection of energized equipment.
- Scott introduces the guests, Max and Doug from Chevron, and their roles in the lubrication arm of Chevron.
- Scott shares a personal anecdote about a lip injury and transitions to discussing the importance of reliability and upcoming events like SMRP.
Discussion on Marketing and Content Creation
- Scott discusses the challenges of marketing for small to midsize companies on LinkedIn, noting the algorithm's preference for large companies.
- Scott emphasizes the importance of creating a consistent campaign to tell a company's story and the value of repurposing content across different platforms.
- Scott highlights the need for companies to create a content-generating machine to maintain visibility and engagement.
- Scott offers his services for marketing and PR, encouraging compa
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