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Betsy Pepine and Maria McNeece - Ten Florida Rentals, Eight Oceanfront Condos
Description
Betsy Pepine and her daughter Maria McNeece run 10 short-term rentals in Florida - eight oceanfront condos in St. Augustine that rent for $109 to $139 per night, plus single-family homes in Gainesville and Winter Haven. They've maintained 80-98% occupancy through COVID by pivoting to direct bookings, launching their own website three weeks before recording and aiming for 80% direct reservations within a year using email lists pulled from Vrbo and Airbnb, plus StayFi to capture guest emails through the Wi-Fi.
The episode covers how Betsy built Pepine Realty from her home during the 2008 recession, Maria's property management services for other hosts at 10-25% fees, their systems using SmartBnB and remote locks, and the $700 per month they collect in pet fees across their St. Augustine condos. Betsy sees untapped opportunities in hourly rentals through platforms like Peerspace and converting empty office buildings to housing, and explains why the 2020 downturn differs fundamentally from 2008 for real estate investors.
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Steve — Argest Rentals: www.ArgestRentals.com
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Myka's other podcast, Entrepremarriage — building wealth without losing the marriage: youtube.com/@Entrepremarriage
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