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Episode 150: We Interview The Million Dollar Host, Julie George!!!

Episode 150: We Interview The Million Dollar Host, Julie George!!!

Episode 150 Published 5 years, 8 months ago
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Julie George built a 130-property short-term rental management business in just two and a half years, generating $8 million on Airbnb before selling to Hometime for enough to retire at 45. She started in November 2016 with a single one-bedroom apartment in Queensland, Australia, that went from $240/week long-term rent to $600/week on Airbnb. Her co-host model charged property owners 25% commission while paying co-hosts 6% plus the full cleaning fee to handle 10-23 properties each, meeting guests in person and managing everything locally.

The episode covers Julie's franchise-like co-host structure, how she scaled without automation or smart locks, her strategy of targeting realtors with overpriced furnished listings, and why she chose management over arbitrage to avoid risk. She discusses poaching talent from restaurants, breaking up with difficult owners, the laundry nightmare, and her mentorship program with Eric Moller. Julie explains how 100 properties became her break-even sweet spot covering three wages plus an office, and how opening a physical shopfront doubled her business.

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