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Ep 283: Big Houses, Big Dollars w/ Tyann Hammond!
Description
Tyann Hammond manages 21 vacation rentals across two Missouri brands - including a 1902 bank building where guests can "legally launder" in the original vault laundry room. She sends guests 25 communication touchpoints between booking and arrival, a strategy validated by TouchStay's 2024 guest communication study: zero guests who received 11+ messages felt poorly cared for, and those receiving six or more messages booked 40% more nights. Tyann also shares how she financed a 10-bedroom house with zero cash down by 1031-exchanging a former drug house into land, securing a construction loan, then refinancing as commercial property to pull equity back out.
The episode covers Tyann's guest communication framework, TouchStay digital guidebook features (including embeddable Spotify playlists and upsell forms), her amenity philosophy for multi-generational groups (seating for 34 in a property sleeping 32), what upsells failed (e-bikes, early check-in fees), and why she greets high-season guests with complimentary charcuterie boards. Tyann built her first purpose-built vacation rental in 2007 while eight months pregnant, now competes with family members who own properties across the street, and anchors her business in Missouri wine country - home to the first designated wine region in America, predating Napa Valley.
Work with us. Interested in professional management or consulting?
Myka — Sharebnb: www.sharebnb.com
Steve — Argest Rentals: www.ArgestRentals.com
Sign up for PadSplit with Steve's link and get a free 1-on-1 PadSplit strategy call with Stevie Stacks: padsplit.com/hosts
Myka's other podcast, Entrepremarriage — building wealth without losing the marriage: youtube.com/@Entrepremarriage
All our links: linktr.ee/liveletthrive
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