Episode Details

What do you do when your wholesaling business hits massive $700,000 months, only to tank back down to $200,000 the very next month? In this powerful episode, Brent Daniels reacts to legendary entrepreneur Alex Hormozi as he diagnoses the exact reason why a highly successful wholesaling operation was suffering from extreme income volatility. 

Hormozi reveals why treating scripts as guidelines instead of non-negotiable requirements destroys your company culture, and why relying on "mercenary" salespeople who shoot from the hip is a recipe for disaster. You will learn the ultimate daily routine to manage your sales team, the secret to filtering out bad hires before you even interview them, and the one daily habit that will instantly double your conversions. Be a part of the TTP training program now.

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Show notes:

• (0:00) Beginning of today’s episode
• (1:59) Why you must calculate your take-home profit before calculating your expenses
• (4:33) Why paying your acquisition team a base salary filters out short-term "mercenaries"
• (5:38) The three actual jobs of a sales manager: recruiting, training, and accountability
• (6:57) The one daily habit (listening to call recordings) that will increase your deal size by 20 percent
• (9:08) Why your sales team must practice and roleplay their scripts every single day
• (10:17) Hormozi’s rule, if an employee goes off-script, they cannot be on your sales team
• (12:32) Why you must realize you are in the sales and marketing business, not real estate
• (14:14) Why having a militant, dialed-in sales process requires less raw talent from new hires
• (14:50) Hormozi's exact screening process to test a candidate's coachability and work ethic
• (15:52) Why enforcing strict standards from day one builds a wildly profitable, long-lasting business

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Resources:

• TTP Data
• To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the Tribe

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