Episode Details

Dragon Alley Coffee is making waves by transforming the old Johnny Rockets spot on Santa Monica’s Third Street Promenade into a full-service burger joint called Dragon Alley Kitchen and Burger, set to open November 1. Just two months after launching their first location, the accounting duo behind the brand—led by Richard Chand—is expanding into this larger space with plans for breakfast, lunch, and dinner, plus beer and wine. The new interior swaps retro diner vibes for a cozy tavern feel, inspired by “the home kitchen of the dragon,” symbolizing resilience. Chand, who’s even relocating his accounting office nearby, sees this as a way to blend work and relaxation, offering locals a place to unwind over burgers, steak fries, and Texas-sourced meat. Despite permit hurdles, he’s optimistic—and fast-tracking everything to bring this bold vision to life.

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