Episode Details
Back to EpisodesHow to Think Like an Investor Before Starting Your Business
Published 4 days, 2 hours ago
Description
Why do 90% of new businesses fail while investors consistently pick winners? Marcus Chen reveals the mental shift that changes everything about how you approach building a company.
On Built Different, we explore why thinking like an investor before you start can save you years of stress and missed opportunities. You'll discover how companies focused on long-term value creation outperform sprint-minded businesses by 47%, why successful strategies like SEO and content take 6-12 months to pay off (but then compound for years), and how Warren Buffett's 10-year holding strategy beats the market's 6-month average every time. Marcus breaks down the real numbers behind business survival - like how companies that make it past year 5 have an 85% chance of hitting year 10.
📍 Chapters:
[00:00] Introduction with Marcus Chen
[01:30] The entrepreneur vs investor mindset
[04:15] Why 47% of long-term focused companies win
[07:00] The 6-month trap that kills businesses
[09:30] Warren Buffett's business building secrets
[11:45] Your 5-year survival strategy
🔍 Topics: business strategy, investor mindset, long-term thinking, entrepreneurship, startup success, business planning
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----- Keywords: real business advice, decision making, entrepreneurship, business podcast, business psychology, wealth building
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