Episode Details

The Health Marketing Daily — August 20, 2026 In this episode: • A major German sports nutrition group is taking its flagship brand into the US market — a significant cross-border expansion move for European sports nutrition. • Ferrero has signed former World Cup winner Mario Götze as brand ambassador for its Fulfil protein bar — a major celebrity endorsement play for a functional snack brand now backed by confectionery giant Ferrero. • A new Japanese study links a common breakfast food to slower biological ageing — giving functional food and longevity supplement brands a fresh, mainstream-media-amplified science hook. • A proposed class action lawsuit against Simply Good Foods over its OWYN acquisition is a stark warning to the wave of health and nutrition brands pursuing M&A growth strategies. Hosted by Marco & Klara. New episode every weekday. Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health