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CMA Probes Drip Pricing at Trainline Virgin Atlantic RED | Manchester News
Description
Trainline, Virgin Atlantic, and RED Driving School are under fire from the CMA for allegedly hiding extra fees—drip pricing—that surprise customers at checkout. The regulator is scrutinizing whether all mandatory costs are clearly shown upfront for train tickets, package holidays, and driving lessons, arguing that unclear pricing misleads consumers and distorts fair competition. If found guilty, these firms could face hefty fines up to 10% of global revenue—or be forced to reimburse customers. With shoppers increasingly budget-conscious, the CMA insists on transparent pricing so people can compare deals honestly and avoid hidden costs.
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