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Gambling Ads Under Fire | Adelaide News

Gambling Ads Under Fire | Adelaide News

Published 1 week, 5 days ago
Description

The federal government is rushing a landmark gambling ad crackdown through the Senate, forcing betting firms to spot and stop targeting problem gamblers with tempting offers — a move hailed as Australia’s biggest reform yet, but critics call it dangerously inadequate, comparing it to letting Dracula run a blood bank. The bill also bans inducements for new customers, restricts staff commissions, introduces an opt-out ad register (Adstop), and extends sports ad blackouts — all set to roll out early next year, though some measures may take longer to implement. While the government frames it as responsible protection for vulnerable users, skeptics argue it doesn’t go far enough to tackle the industry’s deeper harms.

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