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SEG Buys MediaWorks for NZ Radio Domination | Auckland News
Description
MediaWorks, New Zealand’s radio giant behind The Rock and More FM, is being acquired by Australian sports media powerhouse SEG for $130 million — a move that vaults SEG into market leadership and sets the stage for a bold expansion of sports, digital, and entertainment across the Tasman. Despite recent turbulence — including the shutdown of Today FM and TV divestment — MediaWorks showed resilience with a $3.8 million profit this year. SEG’s CEO calls it a “transformational step,” eager to merge with MediaWorks’ leadership and revitalize iconic brands. The future of Kiwi radio just got a major new player.
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