Episode Details
Back to EpisodesEp. 8 | Chairside Etiquette: The Foundation of Patient Trust w/ Dr. Rami Nazarian
Description
The technical side of dentistry matters, but what patients remember most is how they're treated.
In this episode of Case Closed: From Consult to Crown, Ryan Pritchard and AJ Davino are joined by Dr. Rami Nazarian to discuss one of the most overlooked drivers of treatment acceptance and long-term practice growth: chairside etiquette.
From the moment a patient walks through the door to the way a doctor enters the operatory, every interaction shapes trust, confidence, and ultimately a patient's willingness to move forward with treatment. While clinical skill is essential, the patient experience is often what separates practices that simply provide dentistry from practices that build lifelong relationships.
Drawing from years of experience owning, consulting for, and growing successful implant practices, Ryan, AJ, and Dr. Nazarian break down the small habits, communication techniques, and behavioral cues that can dramatically improve patient perception without changing a single clinical procedure.
In this episode:
• Why chairside etiquette directly impacts treatment acceptance
• The small communication mistakes that quietly erode patient trust
• How body language and first impressions influence patient confidence
• Simple ways doctors and team members can create a more comfortable patient experience
• Why consistency across the entire practice matters just as much as clinical excellence
• How exceptional patient interactions lead to stronger referrals, better reviews, and long-term practice growth
• The role every team member plays in creating a memorable patient experience
• Practical strategies you can begin implementing immediately in your own practice
Whether you're a practice owner, associate dentist, hygienist, dental assistant, office manager, or Implant Treatment Coordinator, this conversation offers practical insights that can help elevate every patient interaction and strengthen the culture of your practice.
If you're looking to improve patient trust, increase treatment acceptance, and create an experience that patients genuinely remember, this episode is packed with actionable ideas you can put into practice right away.
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