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Trauma-Informed Storytelling on the Fundraising Stage with Jenna Watanabe
Description
Fundraising events are often where nonprofit storytelling faces its highest stakes. The room is full, the energy is high, and there is real pressure to move people toward giving. In this episode, Maria sits down with Jenna Watanabe, Creative Director at The Fundraising Event Company, to talk about what it takes to build events that are moving without becoming extractive.
Jenna shares the personal experience that shaped her approach to this work, and the two dig into what happens when consent gets lost in the momentum of a live event, why emotion does not have to mean sadness, and how joy and hope can carry as much weight as hardship. They also talk through practical protections for story owners, from video review to backup plans, and what it means to build a program that centers dignity at every stage.
This conversation is a reminder that the most powerful moment on a fundraising stage is not the one that extracts the most emotion. It is the one that honors the person whose story made the room possible.
About Jenna Watanabe
Jenna Watanabe is the Creative Director at The Fundraising Event Co., where she helps nonprofits create meaningful, inclusive, and successful fundraising events. With a background in fundraising, marketing, project management, writing, and storytelling, she develops event scripts, speeches, video treatments, and marketing materials that bring each organization’s mission and impact to life.
Connect with Jenna Watanabe
The Fundraising Event Company | Instagram
About Host Maria Bryan
Maria Bryan is a trauma-informed storytelling trainer. She helps nonprofit leaders tell powerful and impactful stories that resist harm. Maria has over fifteen years in marketing communications in the public sector. She has a Master’s Degree in Public Administration, a Bachelor’s Degree in Journalism, and is professionally certified in Trauma & Resilience, Trauma-Informed Space Holding, Trauma-Informed Coaching, and Somatic Embodiment & Regulation. Maria is a firm believer that storytellers make the world a healthier, safer, cleaner, and happier place.
Connect with Maria
Speaking & Training | LinkedIn | Email