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How the Sixers Got LeBron | NBA News
Description
LeBron James is now a Sixer, and the team’s president Mike Gansey reveals it was a full-court press—players, coaches, ownership, even revisiting Olympic footage of LeBron and Embiid—to make it happen. The pivotal move? Trading for Jaylen Brown in July, which instantly shifted the momentum. Gansey says without that trade, LeBron likely wouldn’t have chosen Philly. After the deal, they immediately reached out to LeBron’s agent—and the rest is history. A long, relentless pursuit paid off: arguably the greatest player ever lands in Philadelphia.
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