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The Boring Businesses That Quietly Make Millions

Published 11 hours ago
Description

Most people think entrepreneurship is about big ideas, venture capital, and building the next tech unicorn. I don't see it that way.

In this conversation, I break down why almost every business ends up looking the same at scale and why chasing passion is one of the worst ways to start. I talk about how I think about opportunity, why "boring" businesses win, and how geography can be your biggest advantage.

We get into what it actually takes to build something real: hiring, firing, delegating, and making tough decisions. I explain how I approach leadership, how I think about incentivizing people, and why not everyone in your company should want to be the CEO.

I also share how I evaluate businesses, what I look for in underserved markets, and why simple services like cleaning, moving, or fixing things can outperform flashy startups if you execute well.

At the end of the day, this isn't about ideas. It's about execution, leverage, and putting yourself in a position to win over a long period of time.

Grow your business:  

https://sweatystartup.com/events

 

Book:  

https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X  

 

Newsletter:  

https://www.nickhuber.com/newsletter  

 

My Companies:  

Offshore recruiting – https://somewhere.com  

Cost segregation – https://recostseg.com  

Self storage – https://boltstorage.com  

RE development – http://www.boltbuilders.com  

Brokerage – https://nickhuber.com  

Paid ads – https://adrhino.com  

SEO – https://boldseo.com  

Insurance – https://titanrisk.com  

Pest control – https://spidexx.com  

 

Sell a business:  

http://nickhuber.com/sell  

 

Buy a business:  

https://www.nickhuber.com/buy  

 

Invest with me:  

http://nickhuber.com/invest  

 

Social Profiles:  

X – https://www.x.com/sweatystartup  

Instagram – https://www.instagram.com/sweatystartup  

TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup  

LinkedIn – https://www.linkedin.com/in/sweatystartup  

 

Podcasts:  

The Sweaty Startup & The Nick Huber Show  

https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81  

 

Free PDF – How to analyze a self-storage deal:  

https://sweatystartup.ck.page/79046c9b03

 

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