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[HSK 3] 短视频文案的留白 - Leaving Space in Short Video Copy

Published 3 weeks, 5 days ago
Description

Liu Na uses the idea of “leaving space” in poetry to teach Junxi how to write more refined short video copy.

短视频文案的留白 - Leaving Space in Short Video Copy [HSK 3]

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Available in 8 languages on the app:

Chinese Listening | 중국어 리스닝 | 中国語リスニング | Аудирование по китайскому языку | Nghe tiếng Trung | Mendengarkan bahasa Mandarin | Escucha en chino | การฟังภาษาจีน | Chinesisches Hören | Écoute du chinois | Ascolto cinese | Audição em chinês | चीनी सुनना | الاستماع إلى اللغة الصينية

《English Translation》

刘娜: Junxi, your copy is already very clear, but it can still feel more refined.
俊熙: How can it be more refined? Does it need to be longer?
刘娜: Not necessarily. You can learn from the poetic idea of “leaving space”: write a little less and leave some room.
俊熙: What does leaving space mean?
刘娜: It means not saying everything completely, so the audience can fill in the feeling themselves.
俊熙: Then if I used to write, “This coffee shop’s coffee tastes great,” how could I change it?
刘娜: You could write: “This sip is just right.”
俊熙: Wow, it’s short, but it really creates an image.
刘娜: Exactly. For another example, with a night view, you could write: “When the wind blows, the lights come on.”
俊熙: I get it: say a little less, but create more atmosphere.

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