Episode Details

eBay’s live shopping is exploding — driving massive engagement and boosting sales, with new collectors spending 70% more than non-live shoppers. What started as an invite-only U.S. experiment in 2022 has gone global, now open to over 300 categories across markets like the UK, Germany, Australia, and Canada. The CEO calls it a game-changer for customer connection, while tech upgrades make streaming smoother for both buyers and sellers. As rivals like Whatnot and TikTok Shop race to capture the live commerce wave, eBay’s bold push signals a major shift toward interactive retail.

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