Episode Details

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I spent three days at a $2.2M Women & Wealth Conference, and my biggest takeaways had nothing to do with what was happening onstage.

We Chat:

• BTS details from our interview with Shelby's Event Planner
• The most expensive part of the event after the venue costs
• My observations around how they intentionally built the event to SCALE
• The consistent theme across the 3 days, and the insane speaker line-up
• The wild story of how they got $1.5M worth of supercars up to the 3rd floor of the venue
• What they sold off the back of the event to make nearly $6M (estimated)
• How an event like this break's your brain in the best way and reminds you of what's possible
• Watching my client Sarah take the stage in front of 3,000 women
• The gap in the market I sought to fill with Top Tier Mastermind

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