Episode Details

Outlouders, enjoy this free taster of Mia Freedman, Holly Wainwright & Emily Vernem on our subscriber-only episode. You can listen to the full conversation here: "Emma Grede Disease" & The Trap For Female Founders

There's finally a name for the "Emma Grede-ification" of female founders, and it's "Emma Grede Disease" — the expectation that women don't just run a business, they have to perform running one. Private jets. Book deals. A personal brand polished to a mirror shine. 

Holly has a theory on who's actually earned that aesthetic — and who's skipping straight to the penthouse without building the fifteen years underneath it.

Plus, why this persona has never quite worked in Australia.

The Out Loud hosts have handpicked their all-time favourite reads and one subscriber is winning the entire 12-book stack. Subscribe to Mamamia to be automatically entered to win. Current subscriber? You're already in the draw. T&Cs apply.

Get access to Very Peri, Mamamia's exclusive perimenopause series, for just $59. 25 world-leading experts, over 20 on-demand sessions, available now. We’ve sorted through the noise so you don't have to. Go to veryperi.com.au and join me today. You hot? Same. Buy today and save 40%

What To Listen To Next: 

• Listen to our latest episode: Ariana Retreats & Are Your Friends Anchors Or Sails?
• Listen: Leg Hair Harassment & The Age We’d Be Again
• Listen: Brad Pitt & 'The Half Life Wife'
• Listen: Inside Our Very Own Morning Wars
• Listen: ‘Wait. Is this book about me?’
• Listen: The Meghan Masterchef Theory & A Very Public Family Performance Review
• Connect your subscription to Apple Podcasts

Got questions or things you'd like Mia to talk about? Email us at outloud@mamamia.com.au

Discover more Mamamia Podcasts here including the very latest episode of Parenting Out Loud, the parenting podcast for people who don't listen to... parenting podcasts.

SUBSCRIBE here: Support independent women's media 

You can now watch our show in full length video on the Apple Podcast app - make sure your phone is up to date and we can't wait for you to see