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AMARA Rebrands for Lasting Racial Equity | Chicago News

AMARA Rebrands for Lasting Racial Equity | Chicago News

Published 1 day, 13 hours ago
Description

AMARA is the new name of the Grand Victoria Foundation, signaling a bold commitment to racial advancement through deep, long-term investment in Black-led organizations. Since 2021, they’ve focused on communities with high Black populations in Illinois, listening to what’s truly needed — abundance and repair — to shift how Black communities are supported. Even amid corporate retreats from diversity efforts, AMARA continues to prioritize sustained funding, including grants to Chicago groups serving Black immigrants. Their work will be honored this Thursday at the Obama Presidential Center during Black Philanthropy Month — proof that racial equity isn’t a trend, it’s their mission.

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