Episode Details

Meet Buckles, Missoula’s new road safety superhero—official mascot for Drive Safe Missoula! He’s here to remind everyone to buckle up and install car seats right, turning seat belts into fist bumps (“knuckles”) for a fun, memorable safety message. Join him at the Western Montana Fair this week (Aug 4–6, noon–6 PM) at the Missoula Public Health booth for photos, free activity books, and a whole lot of safety cheer. This community-driven campaign, powered by first responders and local partners, is making safe, sober rides the norm—and Buckles is leading the charge with smiles, not sirens.

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