Episode Details
Back to EpisodesYou're not Repeating Yourself...You're Finally Being Remembered
Description
have you ever stopped yourself from posting or sending something because you thought, "I've already said that?"
The truth is, your audience probably hasn't heard it nearly as often as you think.
In this episode, we're exploring why repetition isn't boring, it's one of the most powerful tools in marketing. You'll learn why the most memorable letting agents don't constantly reinvent their message, they reinforce it. Whether it's your social media, networking conversations, landlord meetings or email communication, repeating your core message in different ways is what builds familiarity, trust and recognition.
I talk through the psychology behind why repetition works, how to avoid sounding like a broken record, and set you a challenge to help you become more memorable in your local market.
If you want landlords to remember your agency long after everyone else has been forgotten, this episode is for you.
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