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My students are getting 30 to 60 new clients within days or months, at full price, with no discounting. In this episode I pull back the curtain on exactly how we do it inside Beauty Business School.

You'll hear the real numbers behind three students: Rhi, who moved to a town of 1400 people, put her prices up and booked 38 clients in three days with a 90% retention rate. Kayla, who consistently brings in 30 to 60 new clients from her offers. And Shanna, who built her audience before she ever opened and hit 69 bookings in her first three months.

Then I break down what they all have in common: visibility, community and multi-channel marketing. Plus the ideal client work that has to happen first, how to build an offer that solves a real problem and why your email list will out-convert your Instagram every time.

This one comes with a warning. If you have to go and find 30 new clients every single month, something is broken in your retention, not your marketing. Sort the client experience and the rebooking first.

There is no get-booked-quick scheme. There is a plan. This is it.

What's covered:

• Why "I'm for everyone" is the reason you're struggling to fill your books
• The three student case studies and the exact numbers
• Visibility, community and multi-channel marketing (the pattern behind every result)
• Why small town does not mean small prices
• Building an offer that solves a real problem instead of discounting
• Optimising the clients you already have before chasing new ones
• Signature premium service as the starting point for every new client
• Social media is visibility. Email is conversion. Ads are volume.
• The 3 emails a week structure: social proof, education, community
• Posting in Facebook groups to educate, not sell
• The seven days of my own launch where nobody bought
• Why gratitude for one new client changes your energy and your referrals

Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? 

https://beautybusinessschool.com.au/beauty-business-foundations-2025/

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