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The Health Marketing Daily | Northern Ireland launches consultation on restricting | Reformulation Revolution: Tracking Big Food's 2026 | The Permission Gap: The Global State

Published 2 months ago
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The Health Marketing Daily — August 01, 2026 In this episode: • Northern Ireland's Department of Health and FSA have launched a formal consultation on restricting HFSS promotion and placement — extending the regulatory pressure on high-fat, sugar and salt products that is already reshaping shelf strategy across Great Britain. • The MAHA movement has triggered the biggest reformulation wave in packaged food in years, with major CPG brands removing petroleum-based dyes and synthetic additives at scale — and the ripple effects for ingredient suppliers, health brands, and wellness marketers are only just beginning. • A new NielsenIQ global report finds that a new generation of men is entering peak spending years with serious wellness awareness — identifying a significant 'permission gap' between male interest in beauty and wellness products and their actual purchasing behaviour, a gap that brands are now racing to close. Hosted by Marco & Klara. New episode every weekday. Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health
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