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Cameron Adams (Canva)
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Cameron Adams, co-founder and Chief Product Officer at Canva, joins NEW ECONOMIES to explain why AI gives creators more options than ever but not more chances to send the right message, and why taste becomes the real opportunity once every tool produces passable designs.
Watch now: Cameron Adams - Co-Founder at Canva
We also get into the contrarian bet behind Canva’s early success - ignoring The Lean Startup playbook to spend six extra months on user testing before launch, plus where AI is actually moving inside the product, from Canva AI 2.0 to magic layers to voice as the next creative interface.
We close on the fourteen-year journey of co-founding Canva with Melanie Perkins and Cliff Obrecht, and what Cam thinks creators should be focusing on going forward.
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Timestamps
(00:00) Meet Cameron Adams(02:06) Canva Create 2.0(05:13) The Canva Founding Story(07:45) Canva's First 6–12 Months(09:45) Building Fanatical Early Users(11:37) Landing the First Users(15:35) How Canva Stays Relevant(17:03) Canva's Focus on AI(19:50) Taste Is the New Differentiator(21:46) What Design Platforms Do Best Today(25:24) Canva's Most Popular Features(27:04) Inside Canva's Product Roadmap(34:05) What Creators Should Focus On(36:35) What Cam Is Most Excited About(38:25) AI-Generated Content(42:22) Why Music Is the Next Big Trend(46:10) Anyone Can Build Now(49:12) Cam's AI Stack(50:34) Ollie Joins as Cam's Chief of Staff(
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