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153. WHY SAYING IT AGAIN AND AGAIN IS SO IMPORTANT
Description
A quiet fear I see in almost every creative I work with. The worry that we've already said our thing too many times, that everyone must be tired of hearing it, and that we ought to come up with something new. But that instinct, understandable as it is, might be the very thing quietly holding our work back, and the truth, I think, is almost the exact opposite.
IN THIS EPISODE YOU'LL DISCOVER:
◼️ The quiet reason your message feels worn out to you long before anyone else has properly heard it
◼️ Why saying the same thing again isn't self-indulgent at all but something much closer to a kindness
◼️ The old marketing rule of thumb about how many times someone needs to hear something before it sinks in
◼️ What repetition actually is and why it's the opposite of saying the same sentence over and over
◼️ The uncomfortable feeling that's usually a sign you're finally doing it right
RESOURCES MENTIONED:
- The Summer series began at Episode 148
- The Bright Line: Application
- This week's Blog Post
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- Website: www.philippacraddock.com
- Instagram: @philippacraddock
- Email: hello@philippacraddock.com
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