Episode Details

Most founders believe selling a valuable asset is the fastest way to access cash. But selling also means surrendering the future income, appreciation, and control attached to it. Michael Jackson took a different approach with his valuable music publishing assets. Rather than immediately walking away from the catalog, he used his ownership stake to support major loans and refinancing. In today’s episode, we break down why sophisticated operators look for ways to leverage valuable intellectual property, systems, and business assets for working capital without automatically giving up their long-term upside.

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