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YouTube on TV: What Marketers Need to Know
Episode 728
Published 3 months ago
Description
Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your YouTube channel and content for TV viewers
- Why YouTube on TV Changes Marketing
- Optimize Your Channel Banner and Thumbnails for TV
- Create Longer, Episodic Content for the Couch Audience
- Understand YouTube's New Unique Reach Metric
- Prepare for Ask YouTube and AI-Powered Search on TV
- Take Advantage of YouTube's TV Commerce Features
Guest: Liron Segev | Show Notes: socialmediaexaminer.com/728
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