Episode Details
Back to EpisodesThe Digital Commerce Daily | ChatGPT Ads adds conversion bidding, geo | Bero grows DTC ecommerce through omnichannel | China threatens with retaliation against France
Published 2 months, 3 weeks ago
Description
The Digital Commerce Daily — July 25, 2026
In this episode:
• ChatGPT is rapidly maturing as an ad platform with features that directly challenge Google and Meta for ecommerce performance budgets.
• Non-alcoholic beer brand Bero is proving that offline retail can be engineered to feed DTC ecommerce growth — not cannibalise it.
• China's threat of trade retaliation over France's anti-fast-fashion law puts Shein, Temu, and the entire cross-border ecommerce model under direct geopolitical pressure in Europe.
Hosted by Marco & Klara. New episode every weekday.
Tags: ecommerce, digital commerce, retail media, Amazon, Walmart, platform strategy, D2C, omnichannel, performance marketing