Episode Details

Deaton has worked for Toby's Estate, Intelligentsia, & is now on his own venture, Take Flight Coffee. Deaton has been a green coffee buyer, coffee roaster, & semi professional singer. In this episode he talks about his approach to roasting, starting his own business, and delves into the cultural differences between Australia & the US. Deaton speaks to his approach on roasting in a roaster centric way & speaks to what he believes he gets from his coffee. As always we speak of stories, philosophies & the past. Enjoy!

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Cat & Cloud Coffee was founded in 2016 by three friends who believe experiences and connections shape our lives. Former barista champions and lifelong coffee professionals, they envisioned a better way to do business and set out to create a values-driven organization that put culture first.

Our mission is to inspire connection by creating memorable experiences. Whether it's with guests in our 4 retail locations in Santa Cruz, our team members, or our wholesale partners across the country, we strive to leave everyone better than we found them. The Cat & Cloud Podcast is a space for us to share our experiences and adventures in coffee and business in hopes of inspiring more people to create culture and values-driven organizations.

Hosted by Chris Baca and Jared Truby