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Howard Hanna Enters Northern New England | Real Estate News

Howard Hanna Enters Northern New England | Real Estate News

Published 2 weeks, 6 days ago
Description

Howard Hanna is making its debut in Northern New England with a landmark partnership with Portside Real Estate Group, Maine’s top independent brokerage — a move that blends national power with local pride. Portside, which generated $1.5 billion in sales and operates across three states with 225 agents, will retain its name and leadership while gaining access to Howard Hanna’s elite benefits, nationwide marketing, and exclusive client perks like a 100% money-back guarantee. This isn’t a takeover — it’s a strategic alliance that mirrors Howard Hanna’s own growth story, from a 1957 startup to a 18-state powerhouse. For Portside, it means stability and scale; for Howard Hanna, it’s a smart play to dominate the East Coast while letting regional champions thrive. In a market where independent brokerages must either grow or merge to survive, this partnership sets a new standard for smart, symbiotic expansion.

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