Episode Details

I sat down with Brandon Keys, founder of Green Candle Media and YouTube growth strategist, to break down why so many great videos never get the views they deserve, and what it actually takes to build momentum on YouTube from scratch. 

Brandon has helped founders, real estate developers, and niche creators go from a few hundred views to tens of thousands, and in this conversation, he pulls back the curtain on everything. 

We talk about why title and thumbnail will always outperform content quality, how a single packaging change took one of his old podcast episodes from 900 views to 56,000, and what the CCN audience framework can do for your channel strategy.

What part of your content strategy do you think needs the most work right now: your packaging, your consistency, or your hook?