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The Alley Card Shop That Lit Up Lake Oswego | Portland News
Description
Hidden in Lake Oswego, a tiny card shop called The Alley is sparking wild buzz — with lines out the door on opening day and NBA star Kevin Love himself behind the counter. Co-owned by Kevin and Collin Love, it’s a nostalgic throwback to childhood card shop visits, complete with a pack bar, lounge, and individual card displays — all designed so kids can spend a little, save some for ice cream. The duo’s hometown roots and Kevin’s deep Pacific Northwest pride fuel this quirky, community-driven spot that’s proving niche hobbies can still draw massive crowds — especially when they’re built on love, memory, and a little NBA magic.
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