Episode Details
Back to EpisodesWhy a Price Ending in ‘99’ Doesn’t Mean You’re Getting a Deal
Episode 1419
Published 3 years, 9 months ago
Description
Retailers have been posting prices ending in “99” for decades, but what does it say about the value consumers are getting for their dollar? WSJ “Numbers” columnist Josh Zumbrun joins host J.R. Whalen with some surprising findings about retailers’ pricing strategies.
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